Social Media consumption and Management styles

What is it with Social Media?

As you scroll through social media without even thinking about it; Have you ever stopped to think about who manages them and how much work it actually takes? Probably not. Social Media is an outlet used in your leisurely time, when you want to not think about something or better yet, someone. An article I found helps take us through A Day in the Life of a Social Media Manager.

who knew?

Social Media managers vary in many different forms. It can be something you do that takes up little time that in turn allows you to wear several other hats. Or there is the option of making it a full time job. My point is, not too many people realize social media management is a real thing. Social media doesn’t just appear on its own and update on its own. It takes real time and real people to understand and think of creative ways to get to more people than before. Something that didn’t surprise me is the amount of time spent blogging and searching for updates with anything new in the media. Simple things like tweeting and checking local news needs to be put into the schedule because those are important things to do. People want to know what’s going on. Journalists who are interested in having a say in some form of social media should definitely look over this article and familiarize themselves with the daily tasks that are required.

News consumption practices

We may not realize it or do it consciously, but we have evolved the way we receive and perceive the news. We consume it in rates faster, wider, and extremely different than ever before. The article 16 Reason why this will change the how you look at new consumption makes you think about how you really consume the news you do and why. First thing the article does is call out other consumption researches and how they assumed people were telling the truth and completely understood the ways they consumed media. The article then goes on to cite other researches done that do it the right way, like including the news you scroll through when you’re bored at work. All of those little things count as news consumption.

6 Tasks Every Social Media Manager Should Daily Perform

Sounds simple; but it’s not. As the video points out, most people assume a position as a social media manager is easy. It deserves more credit than given because it takes a lot more time and effort than the false stereotype. Managers should be ready to do a variety of different things to fulfill the job of a social manager.

how does this apply to class

From my experience journalists don’t realize that social media is an option after studying mass communication. As the news media keeps evolving we find ourselves getting news from even social media outlets. Everything will be relevant and social media is becoming a huge factor in the future for journalists and mass communication majors across the world.


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